Your renewal just came in: $4,800/month. Up from $4,200 last year.
You can't afford it. But you also can't afford to lose your benefits package and watch your best people walk.
So what do you do?
Most small business owners think they have two options:
Both suck.
But there's a third option: strategic cost reduction that keeps your benefits competitive while bringing your premiums back to reality.
I've helped dozens of small businesses in Ontario cut 15-30% from their benefits costs without gutting coverage. Here's exactly how to do it.
(Save 10-15%)
This is the fastest way to reduce premiums without eliminating coverage.
Savings: $800/month = $9,600 annually (17.8% reduction)
Impact on employees: They pay more out of pocket for routine stuff (prescriptions, dental work), but catastrophic protection stays identical. For a healthy employee, the difference might be $300-600 annually - way less than if they had no benefits at all.
Key: Frame this correctly when communicating to employees: "We're maintaining your coverage while adjusting cost-sharing to keep benefits affordable long-term."
(Save $50-80/employee/month)
Short-term disability (STD) is expensive relative to its value for very small businesses.
What STD costs:
$50-80/employee/month
= $6,000-9,600 annually for 10 employees
What it does:
Replaces income (typically 75% of salary) for short-term illness/injury, usually for 15-26 weeks before LTD kicks in.
The problem: For a 10-person business, you're often covering short absences informally anyway. You're paying $8,000/year for coverage that may never get claimed, or if it does, it's for situations you would have handled with sick days.
Savings: $600-800/month = $7,200-9,600 annually
(Save 15-20%)
Most small businesses either pay 100% of benefits or have minimal employee contribution. Adjusting this can significantly reduce your costs while keeping benefits in place.
Current scenario: Employer pays 100% of $4,200/month ($50,400 annually)
Employer pays: $3,360/month ($40,320 annually)
Savings: $840/month = $10,080 annually
Roughly 40-50% of premiums are for dependent coverage
Employer pays: ~$2,500/month ($30,000 annually)
Savings: ~$1,700/month = $20,400 annually
Employer pays 100% of LTD, life, basic health
Employees pay 50% of dental, STD, enhanced coverage
Savings depend on structure, typically 10-15%
The psychology: Employees actually value benefits MORE when they contribute. Zero-dollar benefits feel free and get taken for granted. When someone pays $75/month toward their benefits, they use them more thoughtfully and appreciate the value.
Communication is key: "We're adjusting cost-sharing to keep benefits sustainable. Your contribution helps ensure we can maintain this program long-term."
(Save $15-35/employee/month)
Many plans include coverage that employees barely use but you pay for every month.
Typically covers $150-300 every 24 months for glasses/contacts. Many employees buy glasses at Costco or online for less.
Savings: $1,200-1,800 annually for 10 employees
Pays lump sum if diagnosed with cancer, heart attack, stroke. Low claims rate for younger workforces. Consider it optional coverage employees can buy themselves.
Savings: $3,000-4,800 annually for 10 employees
Covers emergency medical while traveling. Many employees have this through credit cards. Often underutilized.
Savings: $600-960 annually for 10 employees
Only pays for accidental death (regular life insurance covers all deaths). Keep for construction/high-risk industries, consider dropping for office workers.
Savings: $600-1,200 annually for 10 employees
Total potential savings: $5,400-8,760 annually by removing 3-4 low-utilization coverages
Important: Survey your employees before cutting any coverage. What you think is low-value might matter to them, and vice versa.
(Save 10-25%)
Loyalty doesn't pay in insurance. Carriers know switching is a hassle, so they slowly increase your rates knowing most small businesses won't shop around.
Get competitive quotes from at least 3 carriers every 2-3 years, even if you're happy with your current provider.
8-year client with Canada Life:
Current premium: $4,600/month
Identical coverage quotes from competitors:
Showed these quotes to Canada Life, they offered to match Manulife at $3,925/month.
Savings: $675/month = $8,100 annually (14.7% reduction) for doing 2 hours of work getting quotes
Pro tip: Even if you don't switch, getting competitive quotes gives you leverage to negotiate with your current carrier.
(Save 10-20%)
Some carriers offer simplified plans designed specifically for small businesses with 2-25 employees.
Savings: $300-800/month depending on current plan
(Save $8-15/employee/month)
Long-term disability is critical, but you can adjust parameters to reduce cost without eliminating protection.
Savings: $15/employee/month = $150/month = $1,800 annually
The tradeoff: Employees wait longer before benefits start (90 vs 60 days) and get slightly less income (60% vs 67%). But you're still protecting against catastrophic scenarios - and that's what matters.
Here's how to realistically cut $1,000-1,500/month from a $4,500/month benefits plan:
Starting point: $4,500/month for 10 employees
Total savings: $2,330/month = $27,960 annually
New employer cost: $2,170/month (down from $4,500)
Reduction: 51.8%
Your employees still have legitimate benefits. You just shifted from "premium" to "competitive standard" and implemented smart cost-sharing.
This is where most small businesses screw up. You make changes to save money, employees freak out, morale tanks.
"We're cutting benefits because we can't afford them."
"We're adjusting our benefits package to ensure it remains sustainable long-term. Here's what's changing and why:
You can cut 15-30% from your group benefits costs without destroying your competitive position. You just need to:
The goal isn't to match what Google offers. It's to provide legitimate, valuable protection that helps you attract and retain good people while keeping your business financially viable.
Want to know what competitive group benefits actually cost for a 10-person Ontario company and what you should be paying? Check out this detailed breakdown with real market rates and coverage examples.
Because benefits aren't an all-or-nothing decision. You can find the middle ground between "premium package you can't afford" and "no benefits that lose you good people."
You just need to be strategic about it.
Group Benefits Consultant, AEC Benefits
Steffen specializes in helping construction and trades companies build cost-effective benefits plans that save money while keeping teams protected and valued. With over 20 years of experience in Ontario's construction industry, he understands the unique challenges business owners face.
Complete pricing guide for 10-person Ontario companies
See exactly what you're paying for in your benefits package
Which plan type saves money and which one bankrupts you
Making group benefits work for small businesses
Find out in five minutes if you're being overcharged
Custom pricing tailored to your specific company

Everything construction company owners need to know about group benefits: costs, coverage options, common mistakes, cost-saving strategies, and how to choose the right plan for your team. A comprehensive resource hub.

Many companies think "same benefits for everyone = fair." But giving your field crew the same plan as your executives isn't fair—it's wasteful. Here's why departmental divisions let you give each role the benefits they actually need, at the same cost.

Remember when switching insurance companies felt like moving job sites mid-project? That's done. Modern insurers have made onboarding so easy that switching is now a no-brainer. Here's what changed and why it matters at renewal time.